Overview

Manager, Marketing FONO – Woodland Hills, 91367, United States of America

How we LEAD:

Universal Music Group is seeking an experienced Marketing Manager to support FONO based in the Woodland Hills office.

How you’ll CREATE:

  • Create artist brand strategies focused on building narrative and super fandoms.

  • Plan Direct to consumer tactics focused on developing artists.

  • Responsible for ensuring an always-on fan facing strategy with the artist.

  • Responsible for producing engaging, clear text for different advertising channels such as websites, social media and print ads.

  • Have an awareness of Music Culture and how the artist can fit in and drive the narrative to reflect culture.

  • Create and Implement artist brand and narrative guidelines. Must have a strong knowledge base of Spotify / YouTube / Apple Music

  • Charts as well as understanding platforms of Twitch, Tik Tok, Reddit, Soundcloud and discord.

  • Professional presentation tool knowledge is a MUST (Power Point, Sheets, Keynote, Canva among others) as well as adobe creative suite knowledge (Photoshop, illustrator)

Bring your VIBE:

  • Bilingual: Fluent in Spanish and English with impeccable oral and written communication skills.

  • Bachelor’s degree in marketing, Communications, Design, or a related field

  • 3+ years of experience in brand strategy, copywriting, and creative design

  • Minimum of 4 years of experience in marketing, ideally for an ad agency

  • Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign

  • Exceptional creative and design skills with a portfolio showcasing your work.

  • Excellent communication skills with the ability to collaborate across teams and present ideas effectively.

  • Proven experience in developing and implementing successful brand strategies and marketing campaigns

  • Ability to think strategically while also paying attention to detail

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