Overview
Job Title: Graduate Marketing Insight Analyst
Salary: Competitive + Bonus + Salary
Job Type: Full Time
- Working closely with other members of the Insight team to put the customer at the heart of everything we do
- Utilise our customer data to generate comprehensive reports and actionable insights, helping to drive company- wide understanding of our customers
- Develop and manage reporting for TradePro, our Trade loyalty scheme, supporting this with additional insight and analysis to optimise customer engagement and programme effectiveness
- Support reporting on our Voice of Customer CSAT programme, ensuring business decisions are informed by customer perspectives
- Design and generate regular reports and dashboards that facilitate well-informed decision-making across the organisation
- Employ appropriate metrics and data visualisations presenting information in a clear and accessible manner for all stakeholders
- Provide analytical support for a wide range of business questions and topics
- Conduct thorough investigations and present clear, evidence based conclusions on diverse business topics
- Provide the Marketing teams with data driven insights into customer behaviour and cross channel metrics
- Offer cross channel support to enhance and optimise the multichannel customer experience
- Stay informed about macro economy, retail and customer trends and leverage these insights to drive the business forward. Deliver timely reports on macroeconomic indicators, including Consumer Confidence
- Undertake regular competitor visits to understand and report competitor activity to help identify trends, threats and opportunities
- Present impactful insight to senior management and Executive leadership
- Refine coding standards and implement advanced techniques to accelerate analytics and enhance code clarity and comprehensive across the function
- Utilise AI to expedite coding and analysis, and provide a starting point for new projects
- Education to degree level with at least A level Maths.
- Numerical degree and spreadsheet or analytical language skills. (Preferred)
- Advanced spreadsheet and data handling.
- Strong analytical skills combined with confident communication skills
- An understanding and interest in the basics of analysis.
- Team Supporter.
- Confident presenter.
- Ability to derive and explain logic.
- Ability to work at pace and to be flexible.
- A desire to deliver accurately and on time.
- Competitive bonus
- Save-as-you-earn scheme
- Contributory pension scheme
- Colleague discount
- Discount platform including savings and cash back at numerous retailers, savings on gym membership, cycle to work scheme
IMPORTANT: Before applying for this role, please make sure you have the right to work in the country where the role is based. Unless it clearly stipulates within in the job advert above that the hiring company is looking to or able to sponsor applicants it is deemed that the hiring employer will only consider applications from those able to comply with and work in the country where the role is based.