Overview
Who are we?
We are Motorpoint, the UK’s leading omnichannel car retailer of nearly new cars. At Motorpoint, we all share the same vision:
To be the Car Buyer’s Champion, trusted to deliver unrivalled Choice, Value and Quality.
We believe that by creating a fantastic place to work for our colleagues, we will deliver the best possible experience for our customers. So, if you want to work with an amazing group of people who are fun, friendly and get stuff done – and who bring our values to life – PROUD, HAPPY, HONEST, SUPPORTIVE – by working TOGETHER, then Motorpoint is the place to be and we are on a mission!
The Role: Digital Merchandising Lead
Location: Hybrid
Contract Type: 12 month FTC
Hours: 37.5, Monday to Friday
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What will you be getting up to?
The Role
Motorpoint operates in a content-rich and highly competitive market and as the Digital Merchandising Lead you will support our wider online presence, driving engagement and supporting digital marketing campaigns through the merchandising of the Motorpoint website. You will also work with the SEO Manager to support our market-leading SEO performance.
Requirements
- Site merchandising – own and implement the merchandising strategy for motorpoint.co.uk, prioritising high impact initiatives and taking ownership of homepage and product page content
- Site search optimisation – optimising on-site search navigation to ensure customers can easily find relevant products and information on the website
- Website personalisation – responsible for personalisation across the website, working with CRM team to implement exciting journeys for customer segments as they browse key website pages
- Website testing – working with the design team to plan and implement regular A/B tests across the website, feeding into the testing roadmap to improve performance
- Website reviews – regular review of the website reviewing product photography and descriptions to ensure customers are receiving the best experience on the site across all devices
- Stock promotion – managing stock promotion across the Motorpoint website, working with the wider marketing team to promote target areas of stock, campaigns and key content
- Campaign promotion – update key messaging across the website to support brand and cross-channel marketing campaigns
- New product launch – support online launch of new products, working with design, product and content teams to get products ready for launch
- Reporting – produce reports highlighting key performance results and actions from merchandising, optimisation and testing initiatives. · Commercial page optimisation – working with the SEO and content teams to build and optimise key commercial pages to improve search visibility of new stock
- Delivery of SEO content projects – support the development of new website sections and visibility of other key areas of the website through competitor analysis, KW research and new content recommendations
- Ad hoc website updates – responsible for updating key messaging across the website, including elements like seasonal opening hours, T&Cs etc.
- Cross-collaboration – working with the design team to get key creative to support personalisation journeys, stock promotion, campaigns and new product launches
What do we need from you?
- Confident interpreting data using website analytics and merchandising tools to monitor performance and inform decisions (e.g. Bloomreach, GA4, Google Search Console, Content Square or similar)
- Familiarity with content management systems and managing online content
- 2 years’ experience within the digital marketing industry, with a focus on SEO and how it fits into this
- Analytical mindset with the ability to analyse and report on key information
- Excellent communication skills both written and verbally
- Strong organisational skills to manage multiple workflows, prioritise tasks and meet deadlines
- Ability to deliver quality work within tight deadlines whilst remaining composed
- Interest in e-commerce, with a commitment to delivering the best experience for the customer
What is in it for you?
- Paid time off every month to do something that makes you happy
- 31 days’ holiday plus days off for your birthday, getting married, or moving house
- Additional holidays for length of service
- Long service awards
- Staff discount on cars and finance options
- Discounts and cashback at hundreds of high street retailers and restaurants through our “My M.O.T” platform
- Smart Tech in partnership with Currys
- Cycle to work
- Pension
- Healthcare
- Enhanced Parental Leave
- Employee Assistance Programme (EAP)
- Vocational and personal development training courses
- Quarterly team socials
- Team feasts
- Scratch card rewards
- Sharesave scheme (SAYE)
- Plus much more!
Closing Date: 13th October 2025
Please note, this role may close before the closing date if the advert receives a high volume of suitable applications, so it is best to apply as soon as possible.
We welcome applications from people of all backgrounds. If you have any concerns about potential barriers in the application process, please get in touch so we can ensure they are removed.
IMPORTANT: Before applying for this role, please make sure you have the right to work in the country where the role is based. Unless it clearly stipulates within in the job advert above that the hiring company is looking to or able to sponsor applicants it is deemed that the hiring employer will only consider applications from those able to comply with and work in the country where the role is based.
