Associate Brand Manager, Mucinex (Parsippany, NJ, US, 07054)

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Marketing

Marketing is at the heart of Reckitt. We pride ourselves on driving growth for some of the world’s most trusted brands through data-driven, insight-led strategies that deliver both category expansion and a positive impact on society. Our global teams lead brand vision, guardianship, and innovation pipelines in partnership with R&D, while our local marketing teams execute with precision in collaboration with Sales. With a 2,500-strong marketing community and our world-class Marketing Academy, your opportunity to grow and lead will be unmatched.

About the role

As Associate Brand Manager (ABM) for Mucinex – Cough & Chest Congestion, you will play a pivotal role in driving growth for Mucinex’s largest and most important segment, where the brand is already the undisputed market leader. This is a high-impact, high-visibility role that will shape the strategic direction and activation of core products trusted by millions to relieve cough and chest congestion. Reporting to the Senior Brand Manager, you will help define category strategy, deliver breakthrough innovation, and execute best-in-class marketing across all touchpoints. Success in this role will require exceptional analytical skills, creative problem solving, and the ability to lead cross-functional collaboration in a fast-paced, competitive OTC healthcare environment.

Your responsibilities

In summary, you'll:

• Lead elements of annual brand and marketing plans for the cough & chest congestion segment to maximize long-term sales, market share, and profitability.
  
• Own and drive NPD/EPD project management, leading cross-functional teams to deliver projects OTIF (on time, in full).
  
• Build P&L business cases for key initiatives, ensuring financial viability and alignment with brand strategy.
  
• Conduct deep market, competitive, and shopper analyses using multiple data sources (e.g., Nielsen, Numerator) to identify growth opportunities and inform strategic decisions.
  
• Drive brand equity through high-impact communications, partnerships, and activations that reinforce Mucinex’s leadership in cough & chest congestion relief.
  
• Monitor, analyze, and optimize media and promotional spend through robust performance tracking.
  
• Develop and maintain product demand forecasts, KPI dashboards, and scorecards.
  
• Initiate and manage consumer and shopper research to uncover actionable insights that fuel strategy.
  
• Collaborate extensively with Trade, Sales, Consumer Engagement, Shopper Marketing, Finance, Demand Planning, Supply Chain, and Medical Marketing teams, etc. along with external agencies and vendors, to ensure flawless execution from concept to shelf.
  
• Ensure speed to market for new initiatives, campaigns, and promotions.

This role is not currently sponsoring visas or considering international movement at this time. 

The experience we're looking for

• Bachelor’s degree from an accredited university (MBA strongly preferred).
  
• 2-3 years in brand management or marketing in a CPG,  OTC healthcare experience is a plus.
  
• Proven track record in P&L management, NPD project leadership, and cross-functional influence.
  
• Strong analytical skills with experience leveraging syndicated data sources such as Nielsen/Numerator.
  
• Exceptional communication, presentation, and storytelling skills.
  
• Highly organized with strong time management skills and the ability to handle multiple priorities under pressure.
  
• Self-motivated, adaptable, proactive problem-solver with a growth mindset.

#LI-Hybrid

The skills for success

Brand & category strategy; Consumer & shopper insights; P&L and commercial acumen; Cross-functional leadership with commercial and operational partners; Innovation and NPD management; Data analysis & interpretation; Storytelling & presentation excellence  

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognize, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

US salary ranges

USD $105,000.00  –  $157,000.00

US pay transparency

The base salary range for this role will vary based on experience in job and industry, training and education, skills relevant to the position, and other factors permitted by law.  In addition to the base salary, the position is eligible for an annual discretionary bonus, which is subject to change each year. Reckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, life and disability insurance; paid time off for vacation, sick, and Company recognized holidays; a 401(K) plan; generous paid parental leave; adoption and fertility support; tuition reimbursement; product discounts; and much more!

If reasonable accommodation is needed to complete your application, please contact NAtalentacquisition@reckitt.com. Reckitt is committed to the full inclusion of all qualified individuals.

Equality

We recognize that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; color, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.