CRM Executive

Overview

From our first store in the 1960s, a little Taunton shop with great clothes and even better prices, to an omni-channel business serving millions of customers… we're New Look.

Our purpose is always to inspire That New Look Feeling and we believe that starts with us. Our values motivate us every day: we play to win, we’re customer-obsessed and we work as one.

It's a busy and exciting time for the brand and we’re on the hunt for a CRM Executive to join our growing CRM team.

 

The Role

Are you ready to make your mark in the exciting world of marketing communications? Join us at New Look and become an integral part of our team!

As a CRM exec, you'll play a pivotal role in delivering engaging cross-channel campaigns that resonate with our audience. Your day-to-day tasks will involve setting up and deploying email marketing campaigns, utilising data and insights to optimise campaign performance, and brainstorming innovative ideas to enhance our CRM strategies.

 

Role Responsibilities

Key responsibilities will include the delivery of New Look cross channel marketing  communications delivery, weekly reporting, and analytics, and assisting the CRM team with ad hoc email and CRM projects. This role will suit a confident multi-tasker who is comfortable in an entrepreneurial environment and has a strong interest in digital marketing, specifically driving customer retention.

 

This will include:

• Set up and deploy email marketing campaigns: Craft engaging email campaigns from start to finish. Your expertise will guide these campaigns through every stage, ensuring they captivate our audience and drive results.
• Utilise insight, data, and competitor knowledge: Navigate through data to uncover valuable insights that inform our marketing strategies. By keeping an eye on competitors, you'll help us stay ahead of the curve and deliver campaigns that resonate with our audience.
• Generate new innovative ideas for CRM testing plan: Let your creativity shine as you brainstorm fresh ideas to enhance our CRM testing efforts. By experimenting with new approaches, we can discover what resonates most with our audience and refine our strategies accordingly.
• Briefing, building, amending, and maintaining all customer campaigns: Oversee the entire process for New Look customer email campaigns with precision and care. Your attention to detail will ensure that each campaign is executed flawlessly and delivers the intended message to our audience.
• Assist CRM team on strategic CRM projects: Collaborate with our CRM team to support strategic initiatives and projects. Your contributions will help us optimise our CRM efforts and strengthen our relationships with customers.
• Owning reporting, ensuring dips or spikes in performance are noted: Take ownership of performance reporting and analysis to identify trends and opportunities for improvement.
• Omni-channel focus to ensure campaigns target customers across email, push and SMS: Ensure our campaigns have a cohesive presence across all channels to reach customers wherever they are. Your holistic approach will help us create seamless experiences for our audience across email, push notifications and SMS
• Providing support to assistant team members with training and guidance: Share your knowledge and expertise with team members to help them grow and succeed. Your guidance will empower our team to excel in their roles and contribute to our collective success. CRM tools include Emarsys, Adobe, Odicci, Kickynamic.

 

Experience

• +2 years experience in Digital and CRM, specifically using CRM platforms (Emarsys knowledge a plus)
• Highly organised and able to prioritise workload effectively
• Pro-active and able to work off your own initiative.
• Methodical, logical, organised and calm under pressure
• Positive ‘can-do’ attitude
• Works effectively and pro-actively in a team
• A proactive attitude and must be able to thrive in a varied and fast paced environment Incredibly motivated, driven, and detail orientated
• Excellent attention to detail in all aspects of the role
• Computer literate, knowledge of Microsoft suite and Adobe Creative Suite

 

Why New Look? 

The amazing people, the fashion – there are so many reasons to love working at New Look. We prioritise development, offering training to support your progression, so you can be your absolute best and achieve your goals. You’ll also receive these amazing benefits, to name only a few: 

40% staff discount 
Monthly 25% off privilege vouchers for family and friends to enjoy 
Season ticket loans 
Pension – A contributory private pension scheme 
Virtual GP access 

 

Apply now to find out more! 

 

We pride ourselves on being a flexible employer. Although this is a full-time role, our colleagues work a range of patterns. If you have a specific pattern in mind, we're keen to discuss this with you in line with the output needed for the role. 

 

Location: London, W1W 8HJ