Overview

Biddable Account Manager (PPC)
Wood Lane, London, W12

Company Description

Starcom is the Human Experience Company; we believe that our clients’ competitive advantage lies in understanding people better, and acting on that understanding faster than the competition.

The future lies in bringing together media, creativity and data to create powerful experiences that will drive faster growth. We are the flagship Publicis Media agency to do this through our Power of One client teams that span clients such as Stellantis, P&G, Samsung, P&O and Visa.

We work differently to most agencies and base many of our models on consultancy ways of working to build a more agile workforce in this hybrid world. We complement our account teams with Squads – small teams that work for a short period to solve a specific brief. We hold cross discipline Sprints to crack client briefs at speed. These processes are designed to fuel high performance and fast results through collaboration.

Even in this most challenging period, Starcom has had an exceptional 12 months. We have welcomed brilliant clients such as Stellantis, Ferrero, Axa, KP Snacks and E.ON into the fold. Our client satisfaction scores are among the highest in the market, significantly above agency norms. We place a huge focus on our team and have driven flagship DEI and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work in 2021.

Starcom operates in over 100 markets across the world. We have very close ties to our global HQ in Chicago who encourage learning and sharing best practice with our colleagues around the world. We are part of Publicis Groupe.

Our Commitment
Starcom is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity. 

Job Description

This role is lead search across three very different brands: Visa (branding focused), Karcher (retail-focused) and Primark (footfall focused). The role involves leading activation of paid search in the UK for these 3 brands. The manager will work with a wider team of managers and executives who manage paid social. The role will report to an associate director to deliver best in class campaign strategy, overseeing execution and delivering brilliant client service. You will work with partners including Google and Bing, and be exposed to social platforms should you wish to learn more. Paid search experience is a must. You will caretake the search strategy and ensure it is executed and optimized such that client targets are met as efficiently as possible. Campaigns will be a mix of branding and direct response.

Key Responsibilities

  • Be responsible for campaigns’ overall activation and performance on search
  • Serve as day-to-day contact for the internal planning/account teams and the client
  • Implement a test and learning plan
  • Proactively find new and innovative ways to drive forward the strategy for each client
  • Strong financial and operational management

Qualifications

Who we are looking for:

We are looking for a new or experienced Manager, to lead the strategic and tactical execution of the search campaigns. We are looking for candidates with experience in paid search.

The ideal candidate will enjoy working with data and have very strong attention to detail. They will be a team player who is keen to learn and is results-driven. They will be ready to take responsibility for the effective implementation of activity within their accounts and be eager to share their knowledge with the wider team and be an effective mentor and role model to their team.

Pre-requisites for the role:

  • Paid Search related experience
  • Ability to effectively communicate with clients, particularly explaining technical concepts to those in non-technical roles
  • Ability to manage and prioritize multiple projects and tasks simultaneously, across multiple internal stakeholders
  • Keen attention to detail and an analytical approach to achieving objectives

Additional Information

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

#LI-Hybrid

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